His career was not limited to magazine covers, he also worked in advertising and for Hollywood, perhaps his most famous work being the original posters and publicity artwork for The Maltese Falcon. Peter Driben was also a close friend of publisher Robert Harrison, and in 1941 was contracted to produce covers for Harrison’s new magazine Beauty Parade. Driben went on to paint covers for all of Harrison’s magazines including Eyeful, Titter, Wink, Whisper and Flirt, often having as many as six or seven of his covers being published every month.
Driben married the artist, actress and poet Louise Kirby just before he began to work for Harrison.
In 1944 he was offered the the unusual opportunity, for a pin-up artist, of becoming the art director of the New York Sun, a post he retained until 1946. During the war, his popular painting of American soldiers raising the flag at Iwo Jima sparked a considerable amount of media attention.
In his later years Peter Driben turned, like many of his colleagues, to portrait and fine-art work, including a portrait of Dwight Eisenhower, which were organised into successful exhibitions by Louise.